"If you are determined to make a difference in this world you must, somehow, break new ground This stunning new book reveals how "Design-Inspired Innovation" tells us that technology will, at best, put you in the game But if you want to win it you must understand the power of design - and how it drives innovation The authors met at the оеяеб intersection of their different fields and cultures and brought the insights they found there to life So take a deep breath and see for yourself what they discovered!" Frans Johansson, Entrepreneur and Author of The Medici Effect, Harvard Business School Press"This book is a must-read, and should be kept close by for any designer It will also make an outstanding textbook sure to inspire lively discussion " Professor A Cooper, University of Pittsburgh Формат: 15,5 см x 22,5 см Авторы (показать всех авторов) James Utterback Bengt-Arne Vedin Eduardo Alvarez.  КосметическийИздательство: World Scientific Publishing Company, 2006 г Мягкая обложка, 280 стр ISBN 981-256-695-3 Язык: Английский.